A keynote collateral piece typically recaps the following information: Speaker Name, Logo, Headshot, 3-talk keynote titles including subtitles and a brief paragraph overview of the speech and the take-away learnings, contact information, and recent testimonials with name of person and company association. ![]() There are endless layouts to choose from with even a simple search on Google. We’ve provided a basic example of a keynote layout document. The more flexible and interested a speaker is for the opportunity ahead, the best the chances for consideration.ĭesigning a 3-talk keynote collateral flyer allows a speaker to communicate specific concepts and philosophies to an organization looking to attract just the right speaker for their event. Take your time creating keynote titles and just as you would edit a resume for a specific job position, consider offering to customize your keynote title to match the needs of your audience. As an example, if you have a signature talk in the area of team building, a headline such as: The Importance of Teambuilding, will not catch as much attention as: How to Guard Against Turf Wars. ![]() A general headline is not going to draw attention. It is of significant importance for you to establish at least 3 primary keynote speeches with interesting, distinct, and relevant subject matter. With such an endless stream of speakers available in our industry, your printed and digital collateral content and subject matter can be the deciding factor when decisions are made to secure their speaker. ![]() It is common practice for meeting planners, nonprofit board members, event coordinators, and corporate marketing and human resource executives to seek out and select speakers for a variety of functions. What are you doing to build and maintain your personal branded imagery? As your business grows, so do the opportunities to share a message and best practices in a public forum. InviteCHANGE Coaching Series ~ 5 Best Practices Every Coach Needs to Attract More Clients
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